Businesses big or small are making their presence felt over the internet. Businesses have websites that showcase all their services/products and influence potential clients. It is not an exaggeration to say that the whole world is now glued to their phone. Out of the 7 billion in the world, close to 4.5 billion people own a cell phone.
If you are a business owner, and you are looking to expand your business, increase sales, etc. having a website that is optimised for mobile users is essential. As a business, you can no longer avoid making your website mobile optimized. Statistical data shows that more than 70% of internet searches are carried out from a mobile device.
Here are a few reasons you need a web design company in India to optimize your website for mobile:
- The worldwide increase in the number of mobile users – The first thing one does when they wake up in the morning is to check their phones. People now have internet access on their phones and they engage in various activities online such as browsing, staying connected with friends and family or shopping. People use the internet on their phone for the ease it provides, hence if your website is not optimised for mobile, your business is losing out tremendously. Getting in touch with website designers in India can get the job done in no time.
- Consumers behave differently on different mediums – Consumers behave differently on the desktop and on their mobiles. You do not know which medium the user is using; hence it is important that your website is optimised for all mediums to suit the user needs and behaviour. While on their mobiles, users tend to favour visual content over written content, reasons why Instagram and Pinterest are such massive hits. Hence accommodating your website according to what users expect will improve their experience and bring you more business.
- Better brand engagement – You can access your phone at any time of the day no matter where you are, which means the user can access your website at any time and place. Moreover, if the website works smoothly and looks nice on the phone, chances of the users returning on your website increases by many folds. On the other hand, if the user is unimpressed with how the website looks on the chances of them returning reduces, and you might lose a sales opportunity and customer to a competitor. If you are running an e-commerce business, contact an ecommerce website designing company in India to optimise your website for mobile use.
- Patience is long lost virtue – Time is precious and customers especially have very little of it to waste. A normal non-optimised website might take ages to load or may not load at all. A website optimised for mobile is coded to be compatible with mobile and other portable devices. It allows the same to load more quickly. It takes mere seconds for customers to give up on a slowly loading page, and every customer lost is bad news for your business. Website development services in India creates brilliantly designed, mobile optimised websites at affordable prices.
Conclusion
74% of users revisit your website if they have had a good mobile experience. Whereas 50% of users will never visit a site again if it is not mobile optimized, this means you lose 50% of your sales chance to your competitor. To save your business, it is best if you consult a website development company in India that will help you create attractive, fast, and mobile-compatible websites.
