Product quality, brand awareness, shipping costs, return policies, trustworthiness, and customer service are all factors that affect an eCommerce website’s overall success. However, providing consumers with a rewarding, friction-free experience requires careful user experience design. Not only can it translate potential clicks into real eCommerce purchases, but it will also inspire consumers to […]
Today, markets, hypermarkets and shopping spaces are not where the majority of the population makes their buys. Instead, it is online stores that are attracting massive consumer attention. A business that can keep up with this online trend and go digital to be visible to its consumers is the need of the hour. […]
The question “how do you usually decide what to buy” would have had a drastically different answer a decade ago. Most consumers would have come across an advertisement they saw on the TV or a magazine that made them want to try out a product. Helping your brand reach an audience and convert […]